Flash raises $5.8mm seed capital to build a unified digital identity for online shoppers
EMVC invested in the $5.8mm seed round of Flash alongside Global Founders Capital and angel investors including Binny Bansal.
Flash is being built by Ranjith Boyanapalli, former head of payments and checkout business at Walmart’s Flipkart. It is a digital identity layer for online shoppers that will give them a unified shopping experience across multiple ecommerce platforms and simplify order processing, communication and redemption of rewards. Starting with India, Flash plans to expand to the US and Europe over the next few years.